Jaden Smith's Evolution: From Acting to Sneaker Design with New Balance

During Coachella 2023, Jaden teased an upcoming sneaker collaboration with Boston-based brand New Balance. Now, as we move into October 2023, we're about to get an official sneak peek.

Rewinding a bit to 2020, that's when Jaden's first partnersihip with New Balance took form, introducing his unique spin on the Vision Racer silhouette. Over the next years, we saw various Racer releases, but things had been quiet since 2021 on the sneaker front – that silence is broken now.

The suspense was further heightened when Jaden made a surprise appearance on stage, rocking the fresh design, during his sister Willow Smith's performance. We couldn't grasp much then, but the curtain's been lifted now.

Diving into the specifics, the shoe, labeled 0.01, carries a minimalist vibe, drawing heavy influences from New Balance's 1980s tennis shoes, particularly models like the 550 and the recently re-released T500. Some unique touches include the MSFTSrep text logo on the midfoot side, the '0.01' marking inside the tongue, and a customized insole print from heel to toe.

📅 Mark your calendars! Jaden Smith's MSFTSrep x New Balance 0.01 drops on October 12, 2023. Keep an eye out for this and more on YZYLAB